Transactional Emails are the triggered emails which are based on users actions and needs which hold sensible, instant and time-bound information that is sent via banking services.
The Banking Industry all over the world is undergoing many changes, importantly in their communication channels, to maintain their pace accordingly in ways of connecting their clients. Email is one of the mediums in staying connected with their clients. Emails related to banking services are transactional emails which are triggered based.
Transactional emails exhibit a high effect on the banking sector in serving clients via emails. They possess an average opening rate of 21.56% which acts as a medium in double assuring the receipt about their transactions held. However, it is found that banks have never harvested them properly in their use.
Adding transactional emails to the banking sector holds a real-time email activity in engaging customers. They sever the situation instantly with a personalised touch for every condition laid by the user in serving them. Banks send a large number of emails related to insurance, banking, loans, investments and many more. These emails often contain sensitive information which is to be noted.
Transactional emails are the way for customers to keep them active by offering regular customized services based on their actions and requirements They are 5 reasons why opting transnational emails.
Banking services involve many emails in meeting the customers. They are the best way of maintaining customer relationship, which also acts as proof of maintaining data according to the user action. Here are few transactional emails which are mostly used in banking services.
1) Bank statement
2) Onboarding emails
3) Welcome emails
4) Winback emails
5) Payment notification emails
6) Suspicious activity alerts
7) Educating clients emails
8) Followup emails
Let us see..them in detail...
Using transactional emails banks can attractively sever customers with the tools involved in transactional emails in creating engaging content with unique templates personalised according to their actions.
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